Christopher Ryan Laughter
Old El Paso "Event Chef"

Old El Paso "Event Chef"

"To launch Old El Paso Restaurante..." I directed this series of TV spots highlighting how easy and fun the product is to make at home. What better way to show this than to throw a party where everyone gets to make tacos and have fun? 

Role(s): Director, Editor

Customer: General Mills

Agency: Cossette Toronto

Producer: Touchpoint Films

Launch: TV (Canada) (1) :30 (3) :15's, Microsite